This past Thursday night, as rumors swirled concerning an incident at Brown University, CNN’s Kaitlan Collins used social media, pointing out the conflicting information and guiding the public to her channel's 9pm newscast.
Although CNN is certainly not a perfect news source, her statement resonated for a lot of people. It remains one of the organizations where one can locate reality-based and mostly reliable reporting – notably during crises like the one taking place near a New Hampshire storage facility.
An Uncertain State Amid a Business Tug-of-War
But the news network, now 45 years old, finds itself in a uncertain situation as two huge media conglomerates battle over ownership of its corporate owner, Warner Bros Discovery.
Regardless of who wins, the destiny of CNN has turned into a high-risk game of corporate ownership, instead of as a question of what helps the information-seeking public.
“This represents another instance of the profound systemic issues with origins in decades of policy decisions,” noted Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the Pennsylvania University.
The speculation about which company will control Warner Bros Discovery – could it be Netflix or Paramount Skydance? – overlooks a larger point.
“It gets presented as a financial tale with key players as the central actors, but there is hardly any discussion of the common good,” Pickard added.
The Additional Element: Political Influence
This situation is further muddied by Donald Trump’s views about a network he has long portrayed as perhaps his main “fake news” antagonist.
Recall the chants of “CNN sucks!” at the president’s rallies, his team's disciplinary suspension of reporter Jim Acosta’s press credentials, or his sparring with Collins in White House briefings.
Trump now claims that CNN needs new ownership. Many see this as a desire for ownership that will shield him from criticism and scrutiny. That is a factor in why he seems to support Paramount Skydance, which has made a hostile bid.
Trump has reason to like that company more. For one thing, it is controlled by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently appointed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the top editor of that historic news network.
An Outcome of Further Turmoil
Significantly, if Netflix wins, CNN and other cable outlets would first be separated into a standalone company. Such a move could be a welcome development to many at the network, but it’s hardly a guarantee of stability. That arrangement could pave the way for CNN for a future sale. It never ends.
If you ask Timothy Wu, a lot of this is illegal, anyway. The influential voice of big tech’s dominance recently argued that competition laws should disallow both deals.
“Both acquisition attempts would be bad for the country, and both should be opposed by regulators,” Wu stated.
The Core Challenge and a Potential Solution
Regardless of the resolution regarding CNN, the larger issue persists.
“Our current system is a very structure that undermines democracy, but we must resist learned helplessness,” Pickard noted. Policy decisions – originating in the 1930s and 1940s – helped to build this overly commercial monster, and revised policy decisions can address it.
Is this likely in an era where the head of the FCC won’t even affirm that the agency is independent? Overhaul is a distant prospect now, but that is not to say it will be impossible forever.
Measures that strengthen independent news organizations, reinforce local journalism, subsidize public media, and prohibit the concentration of media power in very few hands are within reach – they are essential for a functioning democracy.
Regarding media ownership, larger is not superior. And news organizations like CNN must not be pawns in the most recent merger game.